Consumer Protection

Farmers Auto Insurance Rate Discrimination

Farmers “Smart Plan” illegally restricts discounted rates to new customers only

Lieff Cabraser is investigating claims that Farmers Insurance illegally discriminates against their existing automobile insurance customers by keeping them from getting lower rates that are only made available to new customers. It is alleged that Farmers is charging more to their existing customers than they are charging their new customers for the same or virtually the same insurance coverage, and keeping their most loyal, existing customers in the dark about the lower, otherwise available rates.

Contact a Consumer Protection Lawyer at Lieff Cabraser

If you are a Farmers Group auto insurance policy holder and you suspect you have been discriminated against through Farmers Group’s concealment of lower rates without any actuarial basis for such rate discrimination, we welcome the opportunity to speak with you about your resulting economic losses. There is no charge or obligation for our review of your case, and the information you provide will help us hold Farmers Group accountable for any misconduct, discrimination, or fraud against its policy holders. Please call us toll-free at 1 800 541-7358 or use the form below today.


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