Final Approval Granted to Historic $235M Settlement with Altria in National JUUL Youth E-Cigarette Predatory Advertising, Addiction and Injury Litigation

On March 14, 2024, U.S. District Judge William Orrick of the Northern District of California issued an order granting final approval to a comprehensive $235 million settlement with Altria in the nationwide JUUL e-cigarette youth vaping predatory advertising, fraud, addiction and injury litigation. Unprecedented in scope, speed, and significance, the global settlement, reached just after plaintiffs concluded

Lieff Cabraser Announces Historic $235M Comprehensive Settlement with Altria in National JUUL Youth E-Cigarette Predatory Advertising, Addiction and Injury Cases

Unprecedented in scope, speed, and significance, the global settlement, reached just after plaintiffs concluded their case in the bellwether trial in San Francisco, is the culmination of four years of a vast, unrelenting effort by plaintiffs and their counsel to hold Altria accountable for the 21st century’s ‘cigarettes redux’ youth nicotine plague May 10, 2023,

Ex-JUUL COO Claims He Was Fired For Sharing Concerns About JUUL Targeting Teen Users

As reported by Law360 in its ongoing coverage of the JUUL multidistrict injury and predatory/fraudulent advertising litigation against Altria (formerly Philip Morris), extraordinary allegations have surfaced from a former JUUL executive who claims he was fired after raising concerns about the company’s marketing campaigns targeting young users.

2024-01-29T16:47:38+00:00May 3rd, 2023|Consumer Fraud, Firm News, Personal Injury|

Altria CEO Admits to Company’s Involvement in Increasing U.S. Youth Vaping Rates

As reported by Law360, disturbing new details are emerging via evidence presented in the ongoing JUUL multidistrict injury and predatory/fraudulent advertising litigation against Altria (formerly Philip Morris) about the extent to which Altria and Juul allegedly conspired to further hook a new generation of young people on the nicotine in vaping products. According to a

2023-05-03T19:14:51+00:00April 28th, 2023|Consumer Fraud, Firm News, Personal Injury|

Bellwether Trial Reveals Top JUUL Investor Secured $2.45B Payout from Altria Agreement

Evidence presented in the first JUUL bellwether trial against Altria (nee Philip Morris) in the national JUUL multidistrict litigation reveals new and shocking details about Altria’s buy-in to the tobacco vaping giant As reported by Law360, evidence unfolding in the first JUUL bellwether trial against Altria in the national JUUL MDL is shedding new light

2024-01-29T16:48:06+00:00April 27th, 2023|Consumer Fraud, Firm News, Personal Injury|

Juul And Altria’s Latest Attempt to Dismiss Teen Vaping Lawsuit Fails

As reported by Law360 (subscription), on May 2, 2022, U.S. District Judge William H. Orrick of the Northern District of California issued an order denying the meaningful portions of the latest wave of defendants’ motions to dismiss claims from a teen’s lawsuit alleging that e-cigarette manufacturer Juul and its part-owner Altria deceptively and dangerously advertised

2024-01-29T16:51:10+00:00May 3rd, 2022|Consumer Fraud, Personal Injury|

Lieff Cabraser Files Lawsuit Against JUUL & Altria on Behalf of the Yurok Tribe for Deceptive Youth Targeting and Devastating Injuries from JUUL E-Cigarettes

Lawsuit includes allegations that JUUL and Altria deliberately targeted vulnerable native populations Lieff Cabraser and its co-counsel, Zwerling Schachter & Zwerling LLP, have filed a federal lawsuit in the Northern District of California on behalf of the California Yurok Tribe against JUUL and Altria for violations of the federal Racketeer Influenced and Corrupt Organizations Act

2020-10-20T08:47:44+00:00October 20th, 2020|Personal Injury, Tobacco Litigation|

Lieff Cabraser Files RICO, Negligence, Nuisance Lawsuit Against JUUL & Altria on Behalf of Boulder Valley (Colorado) School District for Deceptive and Misleading Youth Targeting and Devastating Injuries from JUUL E-Cigarettes

Lawsuit includes allegations that JUUL and Altria deliberately and expressly sought to develop and market the blockbuster sequel to combustible cigarettes, the “Most Successful Consumer Product of All Time” September 15, 2020, Denver, Colorado—(BUSINESSWIRE)—Lieff Cabraser announces that it has filed a federal lawsuit in U.S. District Court in Colorado against JUUL and Altria on behalf

2020-09-18T12:33:56+00:00September 18th, 2020|Personal Injury, Tobacco Litigation|

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